In capturing the goal associated with a task, the usability professional
is taking a step towards understanding the motivation the user—or
organization—has in setting out to complete the task. In the
case of users this is critically important to understanding how a
user is likely to go about completing a task. The goal defines the
primary force drawing the user to change the state of the world in
some desirable way.
One very important reason for the usability professional to model
organizational context has to do with goals. Since a process is ultimately
composed of user responsibilities there are two complementary but
very different ways to look at process decomposition. One way is the
traditional decomposition of work—that is, the task activity
that must be completed to complete the process. But, at the same time,
a process is also a decomposition of goals. While the organization
may have one goal in establishing a process, the members of that organization
may have conflicting goals for the user responsibilities that make
up that process. If this is the case, it is possible for all of the
requisite user responsibilities to be completed without satisfying
the goal of the organization and its process!